1440 Basketball Academy: Welcome


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Why 1440?

There is only one fair thing when it comes to basketball....................Each player is given 1440 minutes each day to be the best player they can possibly be. Life is not always fair, especially when it comes to basketball. Many individuals are born with God given talents, but for the rest of us we only have our work ethic and our passion to compete.



What would you do?

Imagine there is a bank account that credits your account each morning with $1,440. It carries over no balance from day to day. Every evening the bank deletes whatever part of the balance you failed to use during the day. What would you do? Draw out every dollar, of course?

Each of us has such a bank. Its name is time. Every morning, it credits you with 1440 minutes. Every night it writes off as lost, whatever of this you have failed to invest to a good purpose. It carries over no balance. It allows no overdraft. Each day it opens a new account for you. Each night it burns the remains of the day. If you fail to use the day’s deposits, the loss is yours. There is no drawing against “tomorrow.” You must live in the present on today’s deposits. Invest it so as to get from it the utmost in health, happiness and success. The clock is running. Make the most of today.


1440 Minutes in a Day…………………Every Minute Counts